USAA launches bank marketing campaign - San Antonio Business Journal:

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The new campaign — developed by the Campbell-Ewald agencyy in Detroit — will deliver straightforward, open messagesd about the company’s ability to provide insurance andinvestment services. It will also showcase the company’ss top-rated subsidiary, its value proposition and strong financial While many banks reported huge lossewin 2008, the bank returned an after-tax profit of $188 It also returned $368 million in ATM surcharge rebates for buying or selling a home through USAA MoversAdvantage, credit and debit card rewardsa and home-equity loan closing costs to its members.
In a preparecd statement, USAA president and CEO Joe Roblexs said the company remains stronhg andis growing. “When other companies took government bailouts, we said, ‘No thankj you.’ And as others cut back to survivthe recession, USAA is stepping forward, without Robles said. San Antonio-based a diversified financial services group of is among the leadiny providers offinancial planning, insurance, and banking products to members of the U.S. militaryg and their families. For the past thres years, USAA has been rankede among the toptwo “Customert Service Champs” by BusinessWeek magazine. Web usaa.
com